Alexander Wang’s Ad Campaign Hits NYC Streets
January 29, 2010 by J.T.
Alexander Wang is lauching his first ever ad campaign, not in magazines but in the streets of New York. The ads photographed by Dan Jackson and featuring model Hannah Holman will appear on Monday Feb 1st 2010 downtown Manhattan. The campaign features only the T line, which is Alexander Wang’s core foundation. The designer hired National Promotions & Advertising, the agency responsible for those ubiquitous Apple iPod posters, to blanket the intersections of Third Avenue and 12th Street and Grand and Crosby, as well as random hot spots throughout the East Village and Lower East Side. The ads will be replenished once a week for four weeks.
Shop the T Alexander Wang’s line on alexanderwang.com
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I love Alexander Wang’s clothes and they’re not even that overly priced. Still I can’t imagine wearing a tshirt in this cold winter weather but at least I can admire the ads on my way to work (work by the Bowery Hotel)
I heading down to Crosby later tonight (heard theres a shindig at the Box) so I’ll have to check out the ads. Wang’s the new Marc Jacobs, you can just tell.