Hussein Chalayan for Puma First Look

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“Urban Mobility” this is the name chosen for the new Puma line designed by Hussein Chalayan. Chalayan is known for using for his innovative use of materials and technology, this new line is made for the “modern urban traveler” and is said to be “fashion sportwear”.
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Unisex, the line will features for example a jacket designed with internal compartments in different sizes, which organize travel documents, eliminates the need for a bag. Pants with a removable pouch-shaped pocket ease the stress of emptying pockets in a hurry during security control at the airport.

A long outerwear piece in parachute silk can be worn either as a dress or a jacket, while utility pants feature a zipper on the lower leg, allowing a switch from skinny to fuller legs in a matter of seconds. Footwear with elevated wedge heels adds a feminine edge to the comfort and flexibility of sneakers.

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Prices will go from 35 euros to $353 for the most expensive outerwear item. The Urban Mobility collection is set to come out in February 2010 and will be featured by a worldwide promotion campaign.

Pictures via Puma