H&M teaser videos just surfaced teasing about upcoming collaborations. Lanvin’s Alber Elbaz is on everybody’s lips. Sources tell WWD that a collaboration with a luxury house will be announced very soon, possibly on September 9, which is the date that flashes on the screen at the end of the videos.
While the camera never lingers on the faces long enough for recognition in the clips, the voice-over of designer musings, while electronically altered, are unmistakable Elbaz-isms. “Design is very important because it actually brings dream to our life,” says one.
A Lanvin collaboration would be beneficial for Lanvin and for H&M. Lanvin opened its first NYC store in july 2010.
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