Making Of: Chanel Cruise 2012 “Tale Of a Fairy”

May 9, 2011 by J.T.

After Saint-Tropez last year, Karl Lagerfeld spent his days in the shade of the pines of the Villa Eilenroc in the Cap d’Antibes. For three days, the designer went behind the camera to film “Tale Of a Fairy” starring Anna Mouglalis, Chanel ambassadress, Amanda Harlech, Kristen McMenamy, Freja Beha, Bianca Balti, Brad Koening, Jake Davies, Mark Vanderloo, Oriol Elcacho, Sébastien Jondeau, among other friends of the House.

Belle Epoque atmosphere, beige furniture, cream parasols, chiffon dresses and swimsuits define the elegance of the new Chanel Cruise 2012 Collection. Anna Mouglalis which stars in “Chez Gino” a movie directed by her partner Samuel Benchetrit, was talking a lot on a couch with the cast ephebes Baptiste Giabiconi and Seth Kuhlmann.

On set Karl Lagerfeld replayed the scene again and again. Like in a diet coke commercial between each shots, a server, wearing a white jacket, black tie and silver tray, was bringing a glass full of the designer’s drink of choice. For three days, hundreds of people, technicians, makeup artists, cinematographer, cinematography, models made “Tale of a Fairy” possible … “They are all familly for Karl” said Elise Boireaux – de Bellefonds, “He needs to be surrounded by people he likes.”

After Antibes, the whole team moved to Monaco to shoot scenes at the Monte Carlo casino and also outside.

The final scene takes place at the Monte Carlo Casino. For the occasion the casino had been transformed into a movie set. There was even a black and white fight scene shot around a gambling table. An eye on the board, the other on the monitor screen, Karl directs, sitting in a chair with his name embroidered on it. After each scene completed an admiring Karl was praising and applauding his actors. Around the table, the star: Anna Mouglalis, the Adonis Baptist Giacobini, the statuesque Kristen McMenamy, the amazing Amanda Harlech and beautiful Brad Kroenig, all acting in Chanel. And for the atmosphere, real casino croupiers play their own role with great fanfare as “faites vos jeux”!

Watch “Tale of a fairy” on Chanel.com on May 10th 2011 at 9.00pm GMT