Balmain announced last May its plans to launch an affordable second ready to wear line for spring-Summer 2012 collection of Pierre Balmain. Designed by a design studio made ??up of independent designers, the line will be created in partnership with the Italian specialist in the design and manufacturing textiles, Ittierre, whose reputation was forged through his collaborations with auxiliary lines of fashion houses as GF Ferré, C’N’C Costume National and Galliano. The new collection from the Parisian house, named in honor of its founder, remains faithful to the spirit aristo-chic aesthetic and rock’n’roll of the brand, while becoming more urban and casual. Alain Hivelin, CEO of Balmain, speaks also as a “brand new and unique, eclectic and decidedly urban.” Tuxedos, dresses, knitwear, leather, jeans, Pierre Balmain line will offer all the basic wardrobe essential for male and female in prices ranging from 120 euros for a t-shirt and 650 euros for a suit.
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Photo by Dominique Maitre for Pierre Balmain