Louis Vuitton Cruise 2012 Ad Campaign

After casting her for the collection’s lookbook, Louis Vuitton once again opted for the modern faced Arizona Muse to embody the Cruise 2012 girl. The collection imagined by Julie de Libran and Sofia Coppola, was shot by Mark Segal in azure picturesque Corsica, where a perfectly tanned Arizona poses swinging, almost smirking with nothing but the sea as the background.

Carrying a white perforated version of the classic Saumur bag, a jockey hat and wearing a mini heart printed combi-short topped with a gold metallic collar, Ms. Muse is true to her name for the ideal Cruise look. The same heart print made its debut on the cover of V Magazine 74 The Model IssueIn another shot, the rising american model wears a one piece bathing suit paired with a studded light tweed jacket, accessorized with a big LV chain and a red Sofia Coppola PM bag.

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Louis Vuitton Cruise 2012 Ad Campaign Arizona Muse White Saumur bagLouis Vuitton Cruise 2012 Ad Campaign Featuring Arizona Muse Anthea Sunglasses

Louis Vuitton Cruise 2012 Ad Campaign Featuring Arizona Muse Sofia Coppola Red SC Bag PM

Louis Vuitton Cruise 2012 Ad Campaign Featuring Arizona Muse

Louis Vuitton Cruise 2012 Ad Campaign Arizona Muse White Saumur bag

Louis Vuitton Cruise 2012 Ad Campaign Arizona Muse White Saumur bag

Louis Vuitton Cruise 2012 Ad Campaign Featuring Arizona Muse Monogram Perforated Saumur bag

See all the visuals in larger size below:

Louis Vuitton Cruise 2012 Ad Campaign
Photographer: Mark Segal
Art Director: William Snieg
Model: Arizona Muse
Hair : Vi Sapyyapy Thuy
Make-up : Tatiana Makarova