Louis Vuitton Spring 2012 Sunglasses Casting Video
March 20, 2012 by J.T.
In February, In the middle of New York Fashion week Louis Vuitton flew to the big apple on the hunt to find Eclectic trendy people to model the Spring 2012 sunglasses collection. The latter took centre stage in twelve casting sessions shot on the fly, like an Andy Warhol happening film. Captured in-studio, a dozen international personalities and artists each chose the pair of sunglasses that best fit his or her character or mood. The casting director is Cleo Le Tan, asking the quirky questions with bit of authority, spunk and spontaneity.
Here is a recap of the 10 minutes casting:
Nightlife king Graffiti artist André who think it’s ridiculous to wear sunglasses in a nightclub. Annabelle Dexter Jones announced that she is working on a clothing collection, and that she speaks “parfaitement” french. Mary Charteris unlike Andre likes to wear sunglasses at night. DJ Cassie Coane would like to write, thinks that her Anthea shades makes her look like Kurt Cobain and that she wants to get married at the natural history museum. IntoTheGloss’ irresistible Emily Weiss is fascinated by french beauty and declares that most of her readers are french girls. The book-minaudière designer Olympia Le Tan, confessed that she slept with her sunglasses the night before. Xan Aird sang accapela Joe Dassin’s “Aux Champs Elysees” and credited the song to Johnny Hallyday. Fashion Editor for L’Officiel Hommes and model in his spare time, Tom Guiness showed his wedding band, he is now married according to him.
Andre wears the Conspiration Pilote Canvas
Annabelle Dexter Jones wears the Anemone
Malcolm Ford wears the Intrigue
Emily Weiss wears the Charlie
Langley Hemingway wears the Magnolia
Xan Aird wears the Attirance
Venus Soto wears Flore
Tom Guiness wears the Audace Black
Maluca, Mary Charteris, Cassie Coane, Olympia Le Tan wear the Anthea
See all the photos below:
Photographer : Nathan Perkel / Louis Vuitton 2012
Director : Simon Cahn / Louis Vuitton 2012
The models : Annabelle Dexter Jones, André, Cassie Coane, Emily Weiss, Langley Hemingway, Malcolm Ford, Maluca, Mary Charteris, Olympia Le Tan, Tom Guiness, Venus Soto, Xan Aird
Music : Maluca : El Tigeraso