Backstage at Tommy Hilfiger Spring 2013 Menswear

Friday September 7th, 2012 – Maritime Hotel

Set inside the Maritime hotel on Manhattan’s west front, Tommy Hilfiger combined his discourses on prep and rocker irreverence, culminating in a men’s runway show that was much to do about properness as it was about rebelliousness. With a garden-walled setting in an open aired space of the hotel, the Hilfiger man had this sleek polished allure that takes us back to a time when New Yorkers used to spend weekends at la Havana. TH celebrates the iconic symbols of the brand’s hallmarks – prep- by converting it into a version that your mother would not approve. Striped silkscreens on jackets, neo cricket cashmere sweaters with pocket accents, and white poplin shirts with trompe l’oeil stripe tie plackets. Backstage, Tommy cited nautical and safari themes as inspiration, which were part of the very first 1985 Hilfiger collection.

Nautical stripes are infused into a motorcycle jacket, while leather paired to espadrilles looked cooly luxe. Classics such as the military jacket are merged into a cool neo-nylon/leather trench. The classic navy blazer gets a major makeover made in twill with leather quilted shoulder and zipped cuff sleeves. Seersucker shorts and distressed jeans offer movement and freedom for the gregarious types. Racing stripe trousers and sand twill pants add an adventurous contrast to the sophisticated gold insignia crested blazers and Breton oxfords.

Backstage, Tommy was working hands-on with models whilst discussing last minute details with his star consultant team of stylist Karl Templar and designer Simon Spur. This trifecta of all things TH have cracked the formula at making sure boys looked prim, proper, and powerful while still adhering to the house’s DNA of off-kilter cool.


Tommy Hilfiger Spring 2013 Menswear Backstage Video

See all the photos below:

Photos courtesy of
Style by Karl Templer
Hair by Eugene Souleiman

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