Backstage Beauty at Marc Jacobs Spring 2015 |

Thursday September 11th, 2014 – Park Avenue Armory

The look for the show features no makeup – we only applied moisturizer. With Marc we always take it to the extreme, we’ve done bold looks in the past, but this season we wanted to make a statement by not applying anything.

This goes back to one of the looks that I’ve always loved – bare skin, nothing on the face, lips or eye, just beautiful skin. I love makeup but I also love seeing women without makeup. To me, it’s a great way to show fashion. It works so well with the clothes and the hair. Who knows, maybe next season we will go back to a full face of makeup. I love having the flexibility to do this, we are not locked into applying makeup. I like the idea that what you see is what you get. François Nars, Founder & Creative Director

Key products used to create the exclusive look:

FACE
NARSskin Luminous Moisture Cream
Stick Concealer (if needed)

LIPS
Rosebud Salve

For the fourth season in a row, Redken Creative Consultant Guido created 60 custom wigs for the highly- anticipated Marc Jacobs Spring/Summer 2015 NYFW show. Working very closely with Marc Jacobs to complete his vision for the runway, Guido drew inspiration from the 70’s and 80’s to create a fantasy on the runway.

The wigs we created are a total reflection of Marc Jacob’s style. He has a complete vision for his show, and the wigs really allowed us to bring this vision to life because they almost depersonalize the girls. We were inspired by the 70’s and 80’s and by Joey Ramone’s bowlish haircut. First, we dyed all of the wigs black and then we pre-cut them before the show so that we could custom cut them for each girl backstage to create that perfect bowl-shape with the heavy bang. Texture is also very important for this look. I sprayed fashion waves 07 on the wig when it was damp to create some chunky texture, and then used wind blown 05 to add dry, airy texture so it feels a little more graphic. In the end, the look was like an illustration that came to life. Guido, Redken Creative Consultant

Redken Products Used:

Wind blown 05 dry finishing spray
Fashion waves 07 sea salt spray
Hardwear 16 super strong sculpting gel
Control addict 28 high hold hairspray

Redken products used for the hairstyle at Marc Jacobs Spring 2015

Create the Look:

Apply hardwear 16 super strong sculpting gel to dry hair from root to ends and comb through until hairis completely saturated.
Divide hair into two sections (top and bottom) in the back.
Clip the bottom section down and out of the way.

Using a finishing brush, start to brush the top section flat against the head, following the round of the head in one direction. Repeat with each section, making sure it’s very clean and neat-looking when finished.
Blow dry hair until completely dry.
Apply control addict 28 high hold hairspray to smooth any fly aways.
Place wig on head.
Cut the wig into a bowl-shape with a heavy bang.
Mist water all over the wig until damp, and then liberally spray fashion waves 07 sea salt spray all over, scrunching into hair with fingers to create chunky texture.
Allow to air dry and finish by thoroughly spraying wind blown 05 dry finishing spray all over the hair for added texture.

Backstage at the Marc Jacobs Spring 2015 Show 12