Alexander Wang X H&M Ad Campaign

“We wanted to take certain elements of each sport and portray the ultimate warrior, the girls had to feel big and heroic, and Mikael used sunlight glares to heighten that effect against a stark white backdrop.” Wang told WWD

Alexander Wang just unveiled this ad campaign for his one-off collaboration with H&M, revealing more looks from the long awaited collaboration.  Shot by Mikael Jansson the ad features soccer player Andy Carroll, kickboxer Rivaldino dos Santos, models Joan Smalls, Raquel Zimmermann, Isabeli Fontana and Natasha Poly.  The print campaign is set break in an array of dailies and monthly magazines as soon as today. Wang’s “ultimate dream team” is also to appear in a TV commercial, which starts airing on Oct. 30, and an online film.

Alexander Wang for HM Ad Campaign 5

Alexander Wang for HM Ad Campaign 4

Alexander Wang for HM Ad Campaign 3

Alexander Wang for HM Ad Campaign 2

Alexander Wang for HM Ad Campaign 1

Share the love on your fave social network

Share