Karl Lagerfeld may be on the outs …
March 15, 2010
Tommy Ton’s recent mysterious tweet about news that will “SHAKE the fashion world” might be a direct follow up at what Diane Pernet said in June 2009. As of today Diane Pernet described the news as a bomb. Grazia thinks that Tommy Ton’s big secret is about Karl Lagerfeld being replaced by Albert Elbaz at Chanel. “The official announcement should be made in the next few days, so stay tuned for confirmation!” (Grazia).
Tommy Hilfiger X Keith Haring Launch at Colette
February 4, 2010
Tommy Hilfiger x Keith Haring Launch
See our pictures below:
Coco Rocha Unveils Rococo Collection
February 1, 2010
Coco Rocha unveiled her awaited clothing line Last night at the Grammys, the Supermodel covered the event for ET Canada. Which better place to deliver the first look of her Rococo Collection than the Grammys. Coco confessed that her line was going to be inspired by “vintage clothing, especially things from the 1800s, the Elizabethan times”. Interior Designer James Conran, Coco’s boyfriend created the hand made “gold-plated shoulder armor”. Coco Rocha has recently collaborated with MCM designing a line of bags. The Rococo Collection will be launched during the Spring Summer 2011 New York Collections.
Follow Coco on Twitter (Oh_So_Coco)
Visit Coco’s blog
Lara Stone For Louis Vuitton: The Making Of
January 13, 2010
Louis Vuitton Spring Summer 2010 Campaign Making Of – NYC
Model: Lara Stone
Photographer: Steven Meisel
Stylist: Marie-Amélie Sauvé
Hair: Guido Palau
Makeup: Pat McGrath
See the pictures below:
Fashion Night Out 2009
September 10, 2009
See our pictures:
Hussein Chalayan for Puma First Look
August 19, 2009
“Urban Mobility” this is the name chosen for the new Puma line designed by Hussein Chalayan. Chalayan is known for using for his innovative use of materials and technology, this new line is made for the “modern urban traveler” and is said to be “fashion sportwear”.
Unisex, the line will features for example a jacket designed with internal compartments in different sizes, which organize travel documents, eliminates the need for a bag. Pants with a removable pouch-shaped pocket ease the stress of emptying pockets in a hurry during security control at the airport.
A long outerwear piece in parachute silk can be worn either as a dress or a jacket, while utility pants feature a zipper on the lower leg, allowing a switch from skinny to fuller legs in a matter of seconds. Footwear with elevated wedge heels adds a feminine edge to the comfort and flexibility of sneakers.
Prices will go from 35 euros to $353 for the most expensive outerwear item. The Urban Mobility collection is set to come out in February 2010 and will be featured by a worldwide promotion campaign.
Pictures via Puma
Calvin Klein Underwear European Male Model Search
August 10, 2009
Calvin Klein is launching a new kind of underwear line in tandem with the launch of its European Male Model Search.
The Male Model Search is called: “9 Countries, 9 Men, 1 Winner”
The line is based on the different countries participating in the model competition. The line will feature nine colorways, each representing the flag of one of the countries participating in the model competition: England, France, Germany, Greece, Italy, Netherlands, Russia, Spain and Sweden.
Calvin Klein is looking for the male who embodies the attributes of a Calvin Klein Underwear model while incorporating the specific aesthetics of each country.
All contest submissions will be judged by a panel including current Calvin Klein underwear model, actor Jamie Dornan (pictured), as well as executives from Select Model Management and Calvin Klein and key members of the media. The winner will receive a one-year contract with Select Model Management (Dornan’s agency) and a luxury trip for two to South Africa.
To enter the competition, men can apply through an in-store casting at participating stores across Europe.
Entrants can also submit photographs of themselves wearing Calvin Klein Underwear to the competition Web site 9countries9men.com starting Aug. 14, the same day the product will hit stores.
A current ad image featuring Jamie Dornan
Photo By Courtesy Photo
Fashion E-Commerce getting bigger
August 6, 2009
The Denim industry is seeing a significantly change when it comes to sell online. Denim brands such as Replay, Guess, My Lovely Jean and Le Temps des Cerises are expanding their online operations to get the new type of client that has left the classic retail world for the virtuel one.
While overall economic conditions remain challenging, a recent report from Forrester Research shows e-tailers are benefiting from a steady migration to online shopping. Online apparel sales in Western Europe are forecast to grow from 13.14 billion euros, or $18.92 billion at current exchange, this year to 19.88 billion euros, or $28.63 billion, in 2014.
When My Lovely Jean founders David, Gregory and Gary Pariente established their first brand, American Retro, seven years ago, they were skeptical about online shopping . Pariente brothers are no strangers to the fashion world, their dad and uncle founded Naf Naf the first ready to wear sportwear chic accessible affordable fashion french brand.
“The global recession will hit online sales less hard than other channels as increasing numbers of consumers shop online to find better prices and save on overall costs,” said analyst Victoria Bracewell Lewis in the Forrester report, titled Western European Online Retail and Travel Forecast, 2008 to 2014.
While he wouldn’t disclose targets for the European business, e-commerce sales in the U.S. and Canada jumped 38 percent last year.
Brands also are looking to online sales as the ideal platform for capitalizing on editorial coverage.
Le Temps de Cerises said it wants to give those surfing its site the ability to buy products seen in the press, eliminating the time delay between the offer in store and the products presented in fashion stories in magazines.
The unveiling of My Lovely Jeans e-shop coincided with an editorial in French Vogue. “Because of Vogue, we had an instant phenomenon about our sales online” said Pariente.
In the US the online retailing world is helped by many new ways of communication and reach more clients they couldn’t have been able to reach without paying big in advertising.
You can not step in into twitter and not notice the presence of Diane Von Furstenberg’s Twitter account twitter.com/insidedvf . The Belgium born designer promote her name & brand on the daily basis via twitter, with her facebook page, youtube page youtube.com/user/insidedvf, doing giveaways and by blogging via the insidedvf blog. Diane Von Furstenberg has launched her online store and is also available online via the majority of department stores that sells online such as Saks, Bergdorf Goodman … also on Luisaviaroma and NET-A-PORTER.COM.
Another player in the online world is Max Azria along with Lubov Azria which use the same new way of communication as DVF. Via Max Azria twitter twitter.com/bcbgmaxazria you’ll be the first to know what’s new and hot within Max Azria multi-brand company. You’ll know which celebrity worn Max Azria Collection, BCBG or Herve Leger. Brands have seen how important it is when a celebrity wear one of their product. “this is the only part that brands can not control, once a celebrity is seen with a specific dress, this dress will be sold out nationwide in a heart beat this is today’s reality” confessed Stylist and TV reality figure Rachel Zoe.
Azria also organize giveaways just like DVF, publishes editorials, blogs which at the end give to the brand an accessible, modern and open image.
Rodarte for Target
August 5, 2009
Talented sisters Kate and Laura Mulleavy will be creating a line for Target as part of its Go International series of limited collections.
The 55-piece Rodarte line for Go International will launch at most Target stores nationwide and on target.com on Dec. 20, and will be available through Feb. 6. While it may be hard to imagine translating Rodarte’s hand-wrought designs for the mass market, Target claims to have stayed true to the spirit of the luxury-priced label.
Prices for Target’s Go International Rodarte collection will range from $9.99 for knee-highs to $79.99 for a leopard print jacket.
Go International, which focuses on young or emerging designers, has, since 2007, featured Erin Fetherston, Jovovich-Hawk, Rogan, Richard Chai, Jonathan Saunders, Thakoon and Tracy Feith. “There will be guests who are familiar with the [Rodarte] name and we will also be introducing it to others for the first time,” Thomas said of Target shoppers. “Of course, we use marketing material such as our Web site. We try to provide an appropriate platform for designers and their points of view. Some guests will have shopped the upscale collection. We will introduce Rodarte’s design aesthetic to a much broader audience.”
Pictures via Rodarte
Rachel Zoe Launches RachelZoe.com
August 4, 2009
The Zoe Report rachelzoe.com is now officially online and we can’t wait to see where this Rachel Zoe lifestyle newsletter will lead. As a first look I don’t really understand what’s it’s about but overall it looks like a multi-section blog with accessories, apparel, beauty, jewelry and a lifestyle section.
There is also a “ask Rachel” button, Rachel is so accessible!
We can see a Piperlime ad banner of “Rachel Zoe Picks” (Rachel is a consultant for the brand) along with an another ad banner of her best seller book “from A to Zoe”.
Rachel models on each page, with a turban, hats, ostrich hair coat… she reminds us of Barbie, like Barbie Rachel wears tons of different outfits (Barbie chic, Barbie party girl etc…). Outfits questionable in term of taste & style, while we have nothing to say about her perfect sense of style when it comes to dress others.
The only article as of today is about her designer friend “Brian Atwood’s latest imaginative creation” the Lola platform shoes.
Can we say we smell a conflict of interest here?
We saw Rachel Zoe during Fall 09 New York Fashion Week and then in Paris, all we can say is that the person that we saw and loved on the The Rachel Zoe Project (which premieres Aug. 24 at 10 PM on Bravo) is quite a bit different in: how can we say that? in real “Reality”?
Rachel Zoe claimed in 2008 that she might be more influential than Vogue Anna Wintour. Now that Rachel Zoe has a new Media Communication tool: Her website, we can’t wait to see how influential she can be.
As Bravo likes to say: “Watch what happens!”
Pictures courtesy of rachelzoe.com
